menggunakan teknik- teknik komunikasi bisnis yang efektif untuk memecahkan persoalan – persoalan bisnis maupun pengambilan keputusan dalam organisasi bisnis. membangun networking antar individu/ antar kelompok dalam organisasi bisnis maupun networking antar oragnisasi bisnis dengan lingkungan eksternalnya.
Oleh:UlfahAriyani
Komunikasi Bisnis antara lain :
- pengertian, prinsip, konsep, dan teknik- teknik dalam komunikasi bisnis.
- proses komunikasi bisnis.
- membuat, menyusun, menciptakan pesan informative, pesan positif, pesan negative, dan pesan persuasive.
- melakukan, menyajikan komunikasi oral / presentasi secara lisan.
- bekerja sama dalam kelompok.
- Komunikasi antarbudaya, melakukan komunikasi dengan budaya lain.
referensi
A.C. “Buddy” Krizan, Patricia Merrier, & carol Larson Jones (2002), Business Communication, Fifth Edition, south- Western Collage Publishing, Ohio, United States of America.
| TOPIK | SUBSTANSI | CHAPTER |
1 | Pengantar materi (The Communication Environment) | Business Communication Foundations | Part 1 |
2 | Developing Communications | Principles of Business Communication | Part 2 |
3 | The Communication Environment | Communication Technologies and Techniques | Part 1 |
4 | The Communication Environment dan Developing Communications | International and Cross- Cultural Communication dan International Communication and Teamwork | Part 1 Ch.2 Part 2 |
5 | Developing Comunication | Developing Effective Ethical Business Messages | Part 2 |
6 | Developing Communications | Positive and Neutral Messages | Part 2 |
7 | Correspondence Application | Goodwill Messages | Part 3 |
9 | Correspondence Application | Negative Messages | Part3 |
10 | Correspondence Application | Persuasive Messages | Part 3 Ch.10 |
11 | Correspondence Application | Business Research and Reporting Writing | Part 3 Ch.11 |
12 | Writing Report and Application | Proposal, Business Plans, and Special Reports | Part 4 Ch.12 |
13 | Writing Report and Application | Visual Aids | Part 4 |
14 | Oral and Nonverbal Communication dan Empolyment Communication | Listening and Nonverbal Messages | Part 5 Part 6 |
15 | Oral and Nonverbal Communication dan Employmnet Communication | Oral Communication Essentials | Part 5 Ch.15 Part 6 |
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